More than 15 local Instagram-based small businesses gathered to showcase their products at Boho Bazaar, organized by Utopia, in Fellas, Sector 26, Chandigarh on Sunday.
From hair accessories to adhesive nails, from acrylic paint to handmade decorative items, from lemonade pastries to blue pea flowers, from clothing to quirky jewelry, attendees showcased a wide range of products. Another nice feature was a tarot card reading stand.
Krishma Khurana, founder of @infiinitevision, said, “I make resin jewelry, candles and glow-in-the-dark accessories and the response has been good.”
Khushi Sharma from @thealluringstore, which featured hair accessories including scrunchies, charms, quirky hair clips and more, said: “The response is low as there are several stalls selling products similar to ours. But it was a learning experience as we learned how to market your products and reach a larger customer base.
Rubeena Singh, who started @craftcrame about a year ago, says the response is great. “I had the chance to study the market and see what clicks. As a small business owner, I’m always trying to figure it out and this was a great opportunity to learn. »
Isha Bhatia from @handicraft_isha had hand painted clocks, fridge magnets, wall hangings, pen holders, among other items. She said it takes a long time to make the items and customers recognize that, but they are also looking for deep discounts, which is difficult for small businesses like ours.
Jasreen Kaur and Mansi Bansal from @chandigarh_bakery said they were happy with the response. Their homemade hummus has been a huge hit not only among customers but also among their peers. “Our products are a mix of sweet and savory. We make cakes, pastries, cookies, brownies, granola bars, tea cakes, chocolate milk, lemonades, wraps, lasagna, pasta, etc. personalized based on design and dietary preferences,” they said.
Reena from @rangkathaa, who has exhibited acrylic paintings, said she started making art as a profession just two months ago and the response has been great. Her paintings used a minimum of brushes as she loves to paint with her fingers. “This way is more calming and therapeutic for me,” she explains.